Calibrating plate

Plate 01 · General arrangement

Make the invisible visible.

Every concept in visual craft, printed on one sheet. Interface, theory, art and AI effects. Zones are addressed like a drawing, and anything not yet drawn says so.

Sheet 01 / 01 General arrangement · visual craft
Zone
Drawn 0
Pending 0
Zones 9
Move the lens across the sheet

01 · Assembled

Start from something real. A photograph, a CAD file, a scan. The model must be given the object, not asked to imagine one.

02 · Separated

Parts move along one straight axis, evenly spaced, parallel. Rotation and drift are the tell that geometry is being invented rather than moved.

03 · Revealed

The interior earns the shot. This is the frame you approve by hand before any motion is generated from it.

04 · Interpolated

Fix frame one and frame last, then let the video model travel between two compositions you already trust. It interpolates; it does not invent.

01

Live specimens

Six things that separate work that looks expensive from work that looks almost right. Not described. Demonstrated. Touch each one.

02

24 landing templates

A landing page can only ask for four things, and it can only lead with six kinds of evidence. Six by four is the whole space, with no overlap and nothing missing. Every cell below is a real page, running live at full size. Click one.

03

Why it looks expensive

The gap between polished and almost-right is not talent. It is a short list of specific, published rules that most work never applies. Here they are, with the source that states each one.

04

Movements

Every interface style you have ever admired is a hundred-year-old argument about ornament, wearing new clothes. Pick your side deliberately instead of defaulting to Swiss and calling it modern.

05

The canon

Who is actually at the top, verified live and linked. Two studio domains everyone still circulates are parked for-sale pages; the working addresses are below.

06

The platform

What the browser gives you for free in August 2026, sorted by whether you can lean on it. A surprising amount of what people still ship JavaScript for is now one CSS line.

07

What stunning gets wrong

Read this before the awards gallery, not after. The evidence here is measured, published, and inconvenient.

08

AI effects catalogue

Every effect worth knowing, grouped by what it does to reality. Open one for the control method: the specific thing that separates a result you can ship from a plausible-looking lie.

09

AI stack

What actually ships, as of 22 August 2026, retrieved from vendor documentation rather than from listicles. Anything a vendor page would not confirm is marked unverified instead of repeated.

10

Craft laws

11

Where AI lies to you

12

Proof ledger

A capability counts as held when the artifact exists, not when the lesson has been read.